Archive by Author

Spring Around the Corner…

Posted on 08. Mar, 2009 by admin.

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It has been a long, cold winter. Of course, I live in metro Boston, so it goes with the territory. But yesterday, the mercury crept up to 61-degrees and I went flying, reminding me that there IS light at the end of the tunnel.  (Thanks are  in order to my business partner, who has a beautiful Citabria – a [...]

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New FCC chief…a progressive step?

Posted on 04. Mar, 2009 by admin.

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President Obama has picked his pal from Harvard,  Julius Genachowski to head up the FCC.  He guided the Obama campaign in a grass roots online strategy that paid off and he’s been a part of the transition team on innovation and technology.  He’s co-founded two companies, Launchbox Digital and Rock Creek Ventures and has an impressive legal and new [...]

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Traditional Media

Posted on 26. Feb, 2009 by admin.

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It had been a bad week for newspapers. It didn’t happen just this week and it didn’t happen overnight, but the headlines in some of the major papers about themselves tell the story. Denver’s Rocky Mountain News is publishing the final edition. The San Francisco Chronicle in a last gasp. The Chicago Tribune, Boston Globe, [...]

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F2F Still Happening!

Posted on 22. Feb, 2009 by admin.

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New Media is great – it is convenient – it broadens all of our communications in a global way for business, friendships and developing new contacts. It gives us a way to communicate, to inform, to educate and often to touch the heart in a compelling way. My business is New Media and I teach [...]

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Podcast B2B Marketing

Posted on 08. Feb, 2009 by admin.

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I’m sharing a new media success story today. I just returned from CA with Kate, Mike & Scott from our staff, after we produced and recorded 9 podcasts for one of our Legal Talk Network clients, where experts and associates gathered for their corporate annual meeting. It is the 3rd year that Ringler Associates has [...]

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Marketing Our Way Out

Posted on 31. Jan, 2009 by admin.

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Here’s the deal. Small to medium size businesses will be the ones to lead us out of this economic cacophony. Forget GM, Ford, Chrysler. Forget the 35-Billion dollar automaker bailout. Forget BankofAmerica and Citigroup. And I can’t even speak about the 700-Billion government bailout plan with no real earmarks for small business – oh sorry [...]

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Science and Technology or Special Interest?

Posted on 26. Jan, 2009 by admin.

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Is Google looking for favors from the Obama administration? The Los Angeles Times reports that Google is poised to push its corporate agenda which includes expanding high speed Internet access and what is known as network neutrality, so that companies can’t charge clients for faster delivery of their website content. That sounds reasonable – benefits [...]

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New White House Website

Posted on 24. Jan, 2009 by admin.

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As everyone knows by now, the new White House website went live at the exact same moment that Barack Obama became President. There’s plenty of new media there to communicate with constituents, but a bit lacking on the interactive side. Sure we can send an email, but we all know where that ends up. We [...]

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