Tag Archives: broadcast

Marketing Budgets Shift

Posted on 12. May, 2009 by admin.

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A recent survey by Forrester shows a major shift from spending on traditional means of marketing to online and interactive. No surprise there. But the numbers are interesting. Direct mail..done. Newspaper ads…done. Magazine ads…almost done.  Research has been showing this shift for a few years, but the recession has been the tipping point. Marketers have [...]

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